Alpha Dogs: How Your Small Business can become a Leader of the Pack by Donna FennTake an ordinary business. A bike shop. An auction company. An ice cream parlor. A sock manufacturer. In thoroughly mundane businesses like these, an entrepreneur must outsmart the multitudes of competitors, leap to the head of the pack, and become a dominant Alpha Dog.
Exactly how does an everyday company distinguish itself in the marketplace, generate much higher sales than its competitors, and earn the lasting loyalty of customers and employees? Is it cutting-edge products? Brilliant service? Ingenious branding?
Donna Fenn, a twenty-year veteran of Inc. magazine, has discovered the people who have the answers. In a personal and probing style, she introduces you to eight Alpha Dogs. These men and women share their solutions and insights on how to rise to the top, despite multiple competitors, from Chinese manufacturers to Wal-Mart.
Readers will meet:
Chris Zane, an intense, ambitious father of three boys. His Branford, Connecticut, retail bike shop has flourished among Wal-Mart, Sports Authority, and independent bike stores. Hes done it by seeking out new markets and perfecting the art of customer service.
Deb Weidenhamer, a tough woman in a male-dominated industry who transformed a traditional auction company with cutting-edge technology. While her competitors were still fretting about eBay, she was using the online auction giant as a training ground for her own innovative Web site.
Amy Simmons, a former premed student who fell in love with the ice cream business in Boston and then founded her own ice cream parlor in Austin, Texas. With twelve Amys Ice Creams stores in Austin, Amys is the Austin hometown favorite, despite her deep-pocketed rivals, Ben & Jerrys and Cold Stone Creamery.
In accessible, conversational style, Donna Fenn tells each entrepreneurs personal story, shares their winning formulas, and offers nuts-and-bolts advice and practical tips. Alpha Dogs is a lively handbook for every current and aspiring entrepreneur.
Dancing Deer Baking Co. Molasses, Triple Chocolate Chip & Chocolate Chip Cookie Review
Dancing Deer Baking Company Archives - Gluten Free Mike
Product Reviews. These treats use shapes and colors we remember from childhood, coupled with irresistible grown-up flavors. These cats and bats look poised to attack but they are powerless against our appetites. Purchase online at DancingDeer. Also available at fine retailers and specialty food stores nationwide. All rights reserved.
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Dancing Deer Baking Company. Really great working environment. The staff is friendly and kind to anyone who is new. Made my time working there a real enjoyment. The benefits and everything far from being subpar. Everyday was wonderful which gives me nothing to complain about.
Years in Business: Reasons for BBB Rating. Average of 1 Customer Review. View Complaints Summary. Location of This Business 65 Sprague St. Need to file a complaint?