Winning by Jack WelchJack Welch knows how to win. During his forty-year career at General Electric, he led the company to year-after-year success around the globe, in multiple markets, against brutal competition. His honest, be-the-best style of management became the gold standard in business, with his relentless focus on people, teamwork, and profits.
Since Welch retired in 2001 as chairman and chief executive officer of GE, he has traveled the world, speaking to more than 250,000 people and answering their questions on dozens of wide-ranging topics.
Inspired by his audiences and their hunger for straightforward guidance, Welch has written both a philosophical and pragmatic book, which is destined to become the bible of business for generations to come. It clearly lays out the answers to the most difficult questions people face both on and off the job.
Welchs objective is to speak to people at every level of an organization, in companies large and small. His audience is everyone from line workers to MBAs, from project managers to senior executives. His goal is to help everyone who has a passion for success.
Welch begins Winning with an introductory section called Underneath It All, which describes his business philosophy. He explores the importance of values, candor, differentiation, and voice and dignity for all.
The core of Winning is devoted to the real stuff of work. This main part of the book is split into three sections. The first looks inside the company, from leadership to picking winners to making change happen. The second section looks outside, at the competition, with chapters on strategy, mergers, and Six Sigma, to name just three. The next section of the book is about managing your career—from finding the right job to achieving work-life balance.
Welchs optimistic, no excuses, get-it-done mind-set is riveting. Packed with personal anecdotes and written in Jacks distinctive no b.s. voice, Winning offers deep insights, original thinking, and solutions to nuts-and-bolts problems that will change the way people think about work.
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Of course, I know that Jack Welch, former chairman and chief executive of General Electric, is a big deal. It feels excessive that people have paid so much — Pounds each! It feels excessive that some members of the audience have travelled from as far as Asia to see a man who, after all, will only answer questions for an hour. Indeed, the event, arranged by the Institute of Directors for its members, feels more like an evangelical rally than a business seminar. Certainly, the questions that get posed indicate that they regard their guest as some kind of god, capable of solving any organisational crisis: Jack, how should the American government have dealt with Katrina? And: Jack, what can we do to compete with China and India?
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Read an excerpt: Introduction In April , we published a book called Winning. We wanted, basically, to write a book that was both a philosophical treatise on fundamental business principles and gritty how-to manual in one, and in doing so, pretty much wrap up what had felt like a great, extended conversation. But along with the usual TV and radio appearances, we also visited thirty seven business schools across the United States and in Europe, and spoke to more than one hundred business groups in cities around the world. Winning, in essence, proved to us once again that people have an insatiable thirst to talk about work. They want to understand it better, debate its every nuance, and find a way to do it better. Even after the book tour ended, the questions kept coming. In the past year alone, we have heard several thousand questions.
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Subscribers: to set up your digital access click here. To subscribe, click here. Simply close and relaunch your preferred browser to log-in. If you have questions or need assistance setting up your account please email pw pubservice. Journalist Welch, coauthor of Winning with her husband, former GE CEO Jack , offers an in-depth look at the decision making process that has brought her success and formed the basis of her work-life advice column in O, The Oprah Magazine. Regular readers of O magazine might already be familiar with Welch's straightforward 10 minutes—10 months—10 years philosophy for making major life decisions. The former editor of the Harvard Business Review and current Business